Screen Wars
Learn from the experts on the latest developments, trends, and challenges across the Convergent TV Space!Subscribe to our weekly State of the Screens Newsletter here: https://content.crossscreen.media/sots-newsletter-signup
Screen Wars
29. Ashwini Karandikar on Data-Driven Decision Making
•
crossscreenmedia
•
Episode 29
Ashwini Karandikar, EVP Media, Tech & Data at The 4A’s, joins Cross Screen Media CEO Michael Beach to share the importance of cross-channel measurement at the local level and data-driven decision-making for marketers and agencies.
Want the latest insights from around the video advertising industry? Subscribe to our weekly State of the Screens Newsletter here: https://content.crossscreen.media/sots-newsletter-signup